Are you wondering why your blog just doesn’t grow despite all your hard work and efforts? You’re probably making one of those blogging mistakes!
Being a blogger is a real job. And like every job, you need to learn how to do it and you’re going to make some mistakes along the way. It’s completely normal; no one was born a pro blogger.
In order to make your blogging journey a bit easier, I made this list of the 10 most common blogging mistakes that are slowing down your blog growth right now. So take notes, and start applying those changes to your blog!
The 10 Blogging Mistakes That Are Slowing Down Your Blog Growth
#1: Treating Your Blog As A Hobby
I will never say this enough! The Number 1 blogging mistake that almost every new blogger make, is to treat their blog as a hobby instead of as a real business. That mistake is literally killing your blog.
You cannot expect your blog to turn into a business if you don’t treat it as such. As Sophia Amuroso says, “good things come to those who wait, but only those left by those who hustle”. So hustle, babe!
Create a business plan for your blog, learn as many things as possible about whatever it is that you’re blogging about, learn and build strategies to grow your traffic and income. A successful blog is not built randomly, it’s built with a plan and hard work!
#2: Not Having An Email List / Mistreating Your Email Subscribers
Your email list is what makes you money. Yes, it’s true. This is because your email subscribers are your loyal readers, the ones that read your blog regularly, like your voice and trust your advices and opinion.
Meaning: they are the ones that buy things from you.
By not having an email list or not giving enough attention to your email subscribers, you’re literally throwing money away.
So nurture your email list like they’re your babies, they will give it back to you in time.
#3: Bad Blog Titles
What makes someone click on a blog post to read it? The post title.
That says it all, right?
Your blog titles can’t just be good; they have to be GREAT. Neglecting your blog titles is like saying “I don’t want anyone to visit my blog and read my posts”. So make some research on how to create AWESOME blog post titles, because this is what’s gonna make the difference between a simple post and a post that gets tons of views.
#4: Bad / No Images
Us human beings are visual creatures. We are attracted by pretty things, and that includes photographs and other graphics.
Having pretty images on your blog will make it more enjoyable for your readers, and will even participate in branding your blog. So stop writing posts with bad photos. Learn how to take proper photos or download free photo stocks from sites like pixabay or pexels.
Your blog won’t look professional unless you use quality photos!
#5: Not Planning Ahead
Do you know what is the best way to NOT post regularly, and being consistent and keep your blog from growing? Not planning ahead.
If you’re not planning your blog posts, social media, newsletter and all blogging related tasks in advance, then chances are that you will never be able to be consistent. And since consistency is key to grow a blog, you cannot afford to not plan all of these things in advance!
#6: Not Being Real
Stop trying to look like other bloggers, stop trying to be someone you’re not. Your readers want to see the real you, someone they can identify with and someone who’s opinion they can trust.
I know, it’s tempting to try to be like other bloggers, especially the successful ones. If they got successful by being a certain way, then why not try to be the same way?
Except things don’t work that way. Successful bloggers are successful because they know what they’re talking about, because they remain true to their readers and were able to build a community thanks to that. Not because they copied another blogger.
#7: Not Being Intentional
Don’t write a post just to write a post. Each of you’re posts must have a purpose and if your posts don’t have a purpose then you’re making a big mistake.
Whether it is promoting a product, delivering super helpful info to make your readers trust you and show them that you know what you’re talking about, or building your newsletter, your posts must have a goal.
Don’t get me wrong, loving what you’re talking about and writing a post just because you want to write it is good; but loving it isn’t enough. Find a way to turn your random post into something that will benefit to you, your blog, social media or newsletter.
#8: Not Having A Clear And Ergonomic Blog Design
Do you want people to take you seriously? Do you want brands to notice you and want to work with you? Then get rid of that blog theme that screams “BEGINNER”. Your blog must look professional.
It’s a fact. Brands want to work with pros. People trust pros. You cannot afford to have a blog that doesn’t look pro. Creative Market and Etsy are great to find beautiful blog themes to make your blog look amazing.
#9: Not Being Self-Hosted
When it comes to web hosting, you have two options: being self-hosted, of being free-hosted.
If you want people to take you seriously (and by “people” I mean brands or anyone that would want to work with you), you need to be self hosted. Why?
Because a self-hosted blog allows you to:
- Own your content (You do NOT own your content with a free-hosted blog)
- Have a professional URL (You will have an ugly URL with a free-hosted platform, like www.yourblog.wordpress.com instead of www.yourblog.com)
- Monetize your blog the way you want to (There are restrictions to monetize a free-hosted blog: Ads and affiliate links, for example, are not allowed)
- Customize your blog and make it look professional with a beautiful custom theme
You got it: Bloggers don’t just advice you to get self-hosted is for the fun of it. So if you’re not self-hosted already, then change this asap. This step-by-step guide shows you how to do it.
Related read: How To Start A Profitable Blog + Free Checklist
#10: Not Using Key Words And SEO
SEO (Search Engine Optimisation) is what allows people to find you in search engines like Google. And when we know how many people use google each day, we understand that not optimising your posts for SEO is a BIG mistake.
I’m using Jaaxy to find the best keywords and improve my ranking in Google. Jaaxy allows you to find find what keywords are more likely to improve your SEO rankings, compare different related keywords, and tells you how many people search for these keywords each day and what traffic you could get if you use this keyword. In a word: it’s awesome.
So if you’re not optimising your posts for SEO, start doing it right now! Google will reward you.
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